Agent directory

Metadata

metadata.io

The execution layer for enterprise B2B paid advertising. Agents can build audiences, generate creative and offers, launch and manage campaigns across LinkedIn, Meta, Google, Microsoft and Reddit, run experiments, and read pipeline attribution — through the Metadata MCP server.

Key facts

Card
https://metadata.io/.well-known/agent-card.json
Card version
A2A v0.3 shape
Interfaces
  • Binding not declared, protocol version 0.3.0, at metadata.io
  • mcp, protocol version 0.3.0, at metadata.io
Streaming
No
Push notifications
No
Extended card
No
Authentication
API key
Signed
No
Provider
Metadata Inc.
Documentation
https://metadata.io/developers/
Tranco rank
34,712
Last seen

Skills

  • Build B2B audiences

    Create firmographic, technographic, intent (Bombora, G2), ABM account-list and retargeting audiences, and estimate reach before spending.

    Id audience-building · Tags: advertising, audiences, abm, intent-data, b2b

  • Launch and manage paid campaigns

    Create, configure and launch campaigns across LinkedIn, Meta, Google Ads, Microsoft Ads and Reddit; manage budgets, creative, offers and experiments from one place.

    Id campaign-execution · Tags: advertising, campaigns, linkedin, google-ads, meta

  • Read pipeline and revenue attribution

    Pull account, funnel and budget-group performance, opportunity and conversion insights, and CRM-grounded cost per customer rather than cost per lead.

    Id pipeline-attribution · Tags: attribution, pipeline, revenue, reporting, cac

  • Query the 2026 B2B Paid Media Benchmark

    Ungated benchmark built on $57.6M of 2025 B2B ad spend across 153 advertisers: cost per lead, CPM, CPC, CTR, cost per customer and first-year payback, filterable by channel, company size, industry…

    Id benchmark-data · Tags: benchmarks, b2b, advertising, open-data

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